London Ethnic was created as a desire to embrace London’s ever-changing edgy and ethnic trends. The Shoreditch Marketplace we recently launched on www.londonethnic.com, represents it to the fullest.
Since our first catwalk shows for London Fashion Week, the designers’ creations that joined our fashion showcases displayed a strong inclination towards the non-conformist out-of-the-lines Shoreditch attitude.
Bold prints, flashing colours, ethnic detailing, fringes, oversized and torn garments were nonchalantly showcased by healthy looking models throughout the catwalks.
The idea rose from the trendsetting attitude of Londoners and is materialised by daring British designers that think outside the box.
Shoreditch Marketplace is more than just an e-store, it is a fashion statement!
London Ethnic for LFW SS14 photos:
Rise Superclub LFW SS14 Party and Catwalk Show:
London Ethnic Chelsea Summer Fashion Showcase. Friday 27th June 2014:
Visit Shoreditch Marketplace for the lastes designer updates: http://www.londonethnic.com/product-category/shoreditch-marketplace/
We at London Ethnic, went to Scoop launch and then again on the last day. Held at the Saatchi Gallery in Chelsea, the Scoop International event launch was beautifully laid out. Designers showcased their latest women’s wear, jewellery lines, footwear and scents covering every inch of the gallery.
Mannequins were dressed up to show us how we could pair these beautiful outfits. Many of these designers were from different countries, with a lot of Spanish and American lines, but there were a few British brands to represent! We left with little goody bags filled with magazines at the end of the day.
London Ethnic Chelsea Summer Fashion Showcase
Friday 27th June 2014 6pm | Broadway House | 474-476 Fulham Road | Chelsea | SW6 1BY
London Ethnic is a collective of London fashion artisans providing authentic London fashion produced in the UK. On the 27th June, London Ethnic will be hosting a Summer Fashion Showcase at the Broadway House, Chelsea with catwalks, displays of UK-made fashion & beauty products, drinks, music and an opportunity to network with designers, models and London fashion-lovers.
The Broadway House Private Members Club (regularly featured on Channel 4’s “Made in Chelsea”) will be transformed into a hive of London fashion fun & creativity over its lavish 3 floors including sumptuous roof terrace.
London Ethnic will launch its latest collections featuring pieces from some of the UK’s most exciting new fashion design graduates. The newest additions to the London Ethnic family have just graduated from some of the UK’s most prestigious fashion schools and it will be the first time their work has been seen since Graduate Fashion Week.
The night will also be the first time the British public can see many of London Ethnic’s new lines of British sourced and produced jewellery and beauty products. All of the products are hand-made by local artisans or produced from organic materials from English farms. They will be available to sample by guests and to purchase at a special 20% reduced rate on the night.
For further information contact: firstname.lastname@example.org or call 02081506356
Dylan Jones, the Chair of London Collections: Men has claimed that ‘London is the home of menswear… it always has been and always will be’. Whilst there is a sense of tradition and legacy with the introduction of the tailored suit in Savile Row, successful fashion is an entwinement of past and present, a constant awareness of obsolescence and change of demand. It is necessary to both pay homage to classicism whilst accepting and embracing what is new. Tim Blanks, Contributing Editor, Style.com and a member of the British Fashion Council’s Menswear Committee, said ‘it’s time to make note of the depth – behind all the already familiar names, there are platoons of newbies. That’s more than evolution – it’s inescapable maturity.’