London Ethnic was created as a desire to embrace London’s ever-changing edgy and ethnic trends. The Shoreditch Marketplace we recently launched on www.londonethnic.com, represents it to the fullest.
Since our first catwalk shows for London Fashion Week, the designers’ creations that joined our fashion showcases displayed a strong inclination towards the non-conformist out-of-the-lines Shoreditch attitude.
Bold prints, flashing colours, ethnic detailing, fringes, oversized and torn garments were nonchalantly showcased by healthy looking models throughout the catwalks.
The idea rose from the trendsetting attitude of Londoners and is materialised by daring British designers that think outside the box.
Shoreditch Marketplace is more than just an e-store, it is a fashion statement!
London Ethnic for LFW SS14 photos:
Rise Superclub LFW SS14 Party and Catwalk Show:
London Ethnic Chelsea Summer Fashion Showcase. Friday 27th June 2014:
Visit Shoreditch Marketplace for the lastes designer updates: http://www.londonethnic.com/product-category/shoreditch-marketplace/
Fashion One TV joined the buzz of ethical fashion enthusiasts and bloggers at our Fashion Revolution Day event at Lollipop Gallery.
Fashion One correspondent Stefanie Jones and her crew learned about the #WhoMadeMyClothes hashtag campaign launched by Fashion Revolution movement in an attempt to help people understand the exploitation and pain behind the clothes they are wearing.
Members of “Labour Behind the Label” organisation shared real life stories of survivors from the Rana Plaza catastrophe in a clothing factory, in Bangladesh, that killed thousands of workers.
Members of Parliament, like Rushanara Ali Labour MP and Green Party Member Alistair Polson, evoked the importance of the government in making sure these events don’t repeat again.
During the event we showcased our AW15 collection, designed and manufactured entirely in the United Kingdom. The collection was created by in-house designers Eleanor Johnson and Nuria de Carvajal Garcia and is inspired by London’s Urban Architecture and nature. For the creation of our collection, we were informed in every step of the people involved in the process and made sure they were treated fairly. We do not use sweatshops for the manufacturing of our clothes.
London Ethnic’s CEO Saumen Kar and designer Eleanor Johnson spoke to Fashion One correspondent on how London Ethnic is involved in the Fashion Revolution and the influence it is trying to make in the fashion world.
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